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Financial Literacy

Financial Inclusion Campaign

In year 2013-14 Nabard and Uttarakhand Gramin Bank, entrusted us to organise 86 workshops financial Literacy workshops in in four region of UGB in Dehradun, Champawat, Pithoragarh Tehri, Rudraprayag, Chamoli, Pauri and Udhamsingh Nagar districts of Uttarakhand. Effort was made to know the level of financial penetration in villages located in interior and far away from the cities. A baseline survey of all the villages was conducted to know the level of banking services Mr. Nainwal, RH, UGB addressing the available to the villagers. The objective was to make participants at Dhanori patti. people aware of the importance of planning their finances, with an eye on meeting long term requirement of the family. Everybody is aware of earnings, savings, expenditureand borrowings but they need to get their priorities right and decide which expenditure is Necessary and what can be avoided till the funds position improve and what is of utmost necessity to carry on their business. Apart from social, educational and other family requirements. A distinction has to be made between productive and consumption needs and by pruning our wish-list we can save a lot over a period of time. Lack of planning and not sufficient earnings, come in the way of savings and wealth creation. All that is required, is Analyzing one’s needs, and make a distinction between the needs and desire, avoid wasteful expenditure while saving for the future. A saving how ever small is a source of tremendous self confidence and helps in creation of wealth over a period of time. The campaign on financial awareness, included elements on Savings, Borrowings, Investment, Insurance and skill improvement. Through a series of Nukkar Nataks, Movies and personal Contacts, we emphasized upon the need of people to connect to the banks and avail the financial services offered. People were also taught, how to avoid debt trap, multiple financing and to be wary of the tactics of money lenders.

Survey of villages

To know the exact requirementof villagers, in the field of financial inclusion a base line survey of all the families residing in the villages was conducted. The survey included data about the financial category of the people- APL/BPL, minority status, bank accounts, KCC, RSBY, Micro- insurance and various bank schemes and also about the presence of bank branches and various services the bank provides, was also assessed.

Financial Literacy Campaign - A road to Financial Inclusion

The concept of DBT has made it compulsory for all eligible people to give account with banks.The relative advantage of Uttarakhand Gramin bank of insurance of Rs. One lac in case of accidental death for all savings accounts holders was explained. The team explained them the power of savings avoiding wasteful expenditure and build capital for a better future. Importance of thoughtful borrowing, securing future by life and medical insurance and investing the hard earned money wisely. All they require is analyzing their needs, make a distinction between the need and desire, avoid wasteful expenditure and save for the future. A saving whatever small is a source of tremendous self confidence and helps in creation of wealth over a period of time.People who could not afford any initial amount to open account with Banks were advised to open NO Frill Savings bank accounts with UGB.